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Concept test survey template

Measure interest in a new product or idea.

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This is how respondents will see it. You can try every question.

Welcome text

Read the description of the idea and tell us what you think.

Imagine a product that [describe your idea in one or two sentences].

1.The idea is easy to understand. *

Strongly disagreeStrongly agree

2.It solves a real problem for me. *

Strongly disagreeStrongly agree

3.It is different from what already exists. *

Strongly disagreeStrongly agree

4.How likely are you to buy it? *

5.What would you change about the idea?

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