How do I get my customers to answer?

Put a visible QR code on the table or the bill, with a short message inviting people to answer. If the survey takes a minute, many will answer while they wait.

Does it work the same for a café or a bar?

Yes. Just change where the QR code goes: on the bar, next to the register or on the takeaway cup. Questions about food, service, wait times and atmosphere apply the same way.

Should I use a separate survey for delivery?

It helps. Atmosphere and the server don’t apply to delivery, while delivery time and the condition of the food matter a lot.

How much does it cost to run surveys in SurvIQ?

SurvIQ has a free plan. A QR code is created when you publish the survey, and the site also has a free QR generator and free calculators.

All industries

Surveys for restaurants, cafés and bars

A short survey tells you what your customers think about the food, the service and the place, and what to improve first. In a restaurant, café or bar the easiest way is a QR code on the table or the bill: customers answer from their phone, without creating an account, while they wait. You see the answers in real-time charts and can compare shifts, days or locations.

What to measure

Food and drinks

Taste, temperature, portions and presentation, to know if the kitchen delivers what the menu promises.

Service

How friendly and quick the floor or bar staff are, and how well they know the menu.

Wait times

How long people wait for a table, for their order and for the bill, especially at peak hours.

Atmosphere and cleanliness

Noise, comfort, music and how clean the place and the restrooms are.

Price and value

Whether customers feel what they pay is fair for what they get.

Recommendation and return

Whether they would come back and recommend you, to track customer loyalty over time.

Example questions

1.How was the food?
2.How was the service from our staff?
3.How was the wait time for your order?
4.How would you rate the cleanliness of the place and the restrooms?
5.How would you rate the value for money?
6.How likely are you to recommend us to a friend or family member?
7.Would you visit us again?
8.What could we improve?

More questions: Restaurants More questions: Customer satisfaction

How to get responses

A QR code on the table, the menu or the bill, so people answer before they leave.
A QR code on the bar or next to the register in cafés and bars without table service.
The link in the WhatsApp message that confirms a delivery order or a booking.
A QR code printed on the packaging or bag of takeaway orders.
An email after a booking or a private event, with the link to the survey.

Templates to start with

Restaurant feedbackFood, service and atmosphere in one quick survey.See template Customer satisfactionMeasure how happy customers are and what to improve.See template Net Promoter Score (NPS)Find out how likely people are to recommend you.See template Price perceptionFrom BasicFind out what customers think about your prices.See template

Free tools

Survey QR code generatorTurn your survey link into a QR code to print or put on screen.NPS calculatorGet your Net Promoter Score from promoters, passives and detractors.CSAT calculatorShare of satisfied customers and average score on a 1 to 5 scale.Importance-satisfaction matrixFind out what to improve first based on what matters most to your customers.Response rate calculatorWhat share of people answered your survey and how many dropped out halfway.

Tips

Keep the survey short: 4 to 7 questions are enough not to interrupt the experience.
Ask about food and service separately. That way you know if the problem is in the kitchen or on the floor.
If you have several locations or shifts, use one survey for each so you can compare results.
Make the survey anonymous if you want honest opinions: don’t ask for name or email.
End with an open question. Many ideas for improvement come from there.
Read the answers every week and tell your team what is going to change.

Frequently asked questions

How do I get my customers to answer?: Put a visible QR code on the table or the bill, with a short message inviting people to answer. If the survey takes a minute, many will answer while they wait.
Does it work the same for a café or a bar?: Yes. Just change where the QR code goes: on the bar, next to the register or on the takeaway cup. Questions about food, service, wait times and atmosphere apply the same way.
Should I use a separate survey for delivery?: It helps. Atmosphere and the server don’t apply to delivery, while delivery time and the condition of the food matter a lot.
How much does it cost to run surveys in SurvIQ?: SurvIQ has a free plan. A QR code is created when you publish the survey, and the site also has a free QR generator and free calculators.

Create your survey for free

Start from a template or from scratch, share it with a link, WhatsApp or a QR code and see the results in real time. The Free plan is free forever.

Create a free survey

Other industries

Retail storesSurveys to find out what your customers think about shopping, service, products, delivery and prices.Hotels and lodgingSurveys to find out what your guests think about check-in, the room, cleanliness and breakfast.GymsSurveys for gyms and studios: member satisfaction, classes, trainers, facilities and cancellations.Clinics and medical officesPatient satisfaction surveys for clinics, medical offices and dental practices.